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Aug. 31 (UPI) -- Spanish singer Rosalía is the newest MAC Cosmetics Viva Glam ambassador.
MAC Viva Glam 1 25th Anniversary Special-Edition Viva Glam 3.0g NIB. $16.00 +$4.05 shipping. Make Offer - MAC Viva Glam 1 25th Anniversary Special-Edition Viva Glam 3.0g NIB. Mac Cosmetics Lipstick Matte Viva Glam III. $9.99 +$3.95 shipping. Make Offer - Mac Cosmetics Lipstick Matte Viva Glam III. 100% of the selling price of VIVA GLAM Lipstick is donated to the MAC VIVA GLAM Fund supporting healthy futures and equal rights for all. Since '94, M∙A∙C VIVA GLAM has raised OVER $500,000,000 globally, and counting! MAC Viva Glam Ariana Grande 2 Lipstick. 4.6 out of 5 stars 68. Get it as soon as Fri, Sep 4. FREE Shipping on your first order shipped by Amazon. Only 13 left in stock - order soon. More Buying Choices $13.50 (8 new offers) Mac Lipstick Matte Diva, 0.1 Ounce. MAC Viva Glam V Dupes Here are our dupes for MAC Viva Glam V, which is a very warm-toned, very dark pink with a pearl finish. It is a permanent lipstick that retails for $20.00 and contains 0.1 oz.
The 26-year-old recording artist confirmed Monday that she collaborated with MAC Cosmetics on a new lipstick that will help raise funds for women's rights and LGBTQ communities.
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'I am so blessed to be part of the #MACVIVAGLAM campaign as the newest Global ambassador for @maccosmetics,' Rosalía said on Instagram.
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'This campaign has inspired me since I was a young girl because 100% of the lipstick selling price goes towards local organizations to help those living with or affected by HIV/AIDS, supporting women and girls and helping the LGBTQIA+ community,' she added.
The lipstick, called V26, is the 26th lipstick to emerge from the MAC Viva Glam campaign.
'We are beyond proud to join forces with the incomparable Rosalía, who will elevate the Mac Viva Glam campaign to new levels this year,' MAC Viva Glam Fund chairman John Demsey said in a press release.
Rosalía's lipstick is a matte, bright orange-red that will retail for $19. The money will go to the MAC Viva Glam fund.
'The incredible charisma, energy and strength of Rosalía is the perfect incarnation of this vibrant, saturated red,' MAC Cosmetics director of makeup artistry Baltasar González Pinel told Billboard. 'Taking it's roots in flamenco, Rosalía's art mixes genres and emotions -- it takes risks, it is full of generosity, it is pure brilliance.'
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The MAC Viva Glam campaign has raised over $500 million since its launch in 1994.
Rosalía is known for the singles 'Malamente,' 'Di mi nombre,' 'Con Altura' with J Balvin and El Guincho and 'TKN' with Travis Scott. She released her second studio album, El mal querer, in November 2018.
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Katy Perry says Orlando Bloom relationship is 'healthy,' 'solid'Christina Aguilera performs 'Reflection,' 'Loyal Brave True' on 'GMA'Emma Roberts pregnant, expecting son with Garrett HedlundWhat to watch next: Sign up for UPI's Streaming newsletterRosalía has entered the beauty chat. After conquering the music world earlier this year at the Grammy's, the singer and ELLE summer cover star is MAC's newest VIVA GLAM Ambassador and her lipstick is available today!
'Taking part in a MAC VIVA GLAM campaign has become a rite of passage for mega-talented stars who are making change and doing things differently,'said Global Creative Director Drew Elliott. 'As one of music’s biggest breakout stars at the moment, Rosalía is the perfect face for this year’s campaign not only because of her iconic red looks and signature Spanish style, but also her passion for helping women and girls. We can’t wait for her fans to see what she has in store for them with this new collaboration.'
Known for her signature red lip, Rosalía and MAC teamed up to create a matte red lipstick, Viva Rosalía! VG26, with 100 percent of proceeds donated to support women and girls, HIV/AIDS relief efforts, and the LGBTQ+ community. Through this partnership, MAC hopes to 'spread awareness about the health and rights of women and girls.'
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© Courtesy rosalia macRosalía's new gig follows a dream-like start to 2020. “The Grammys experience, really, was like, Wow,” she told ELLE for our summer issue. “It was a big deal for me. My whole life, I’ve watched the artists I most admire perform on that stage, you know? And suddenly, to find myself singing flamenco and dancing a little seguidilla [a Spanish dance in triple time], I felt so grateful, I swear. I felt so embraced. I cried in the car on my way to every rehearsal. I couldn’t believe what was happening.”
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MAC VIVA GLAM VG26 is available now on maccosmetics.com. 100% of the proceeds will be donated to the M∙A∙C VIVA GLAM Fund, supporting women and girls, HIV/AIDS and LGBTQ+ communities.
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